Tag Archive: digital presence

3 Reasons Your Fitness Studio Needs a Website

June 27, 2018

Many fitness studios and personal trainers rely on word on word of mouth referrals and in-person relationship building to keep clients coming around. While this will always be an important part of your marketing plan, please don’t forget about your website. Today I’m sharing 3 ways that fitness studios will benefit from having an online presence. Your website will allow you to stand out from the competition, take advantage of new marketing tactics, and make it easier for your clients to buy from you. That’s a win-win-win in my book! Keep ready to learn the 3 reasons that your fitness studio needs a website.   Establish a Digital Storefront Think of your website as your businesses online storefront. It needs... View Article

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5 Ways to Improve your Digital Presence

November 1, 2017

As online entrepreneurs, we all understand the importance of having a digital presence that speaks to our audience. It’s so important to find a good balance between the way your brand voice comes across and your visuals. Today, I’m going to be focusing on all of the different designs that make up your online brand. Because a digital presence is truly so much more than just a website! It includes visuals like social media graphics, your newsletter and more! The entire thing works together to represent your brand.   Social Media Graphics We all know that social media is a great way to increase your visibility and get to know other entrepreneurs. When someone finds you on social media, your... View Article

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How to Create a Streamlined Brand Identity

October 4, 2017

So many people think of branding as just a logo design. But, a brand identity really encompasses so much more than a simple logo. Keeping your brand consistent on all platforms and mediums makes your brand more memorable. A streamlined experience ensures that your audience will get to know and trust you. Here’s an example – You’re getting married and a friend of yours mentions that they know of a great florist that you should reach out too. You’re really excited about the recommendation and all of the praise that your friend has about the company. But, then you go to their website and see that it looks like it’s from the 90s. Their portfolio pictures are really small and... View Article

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5 Ways a Custom Website Will Elevate Your Brand

August 1, 2017

It’s no secret that a custom website is a larger investment than a themed option. And for good reason. A custom website sells your offering or service more effectively, scales with your business, and leads to more overall growth. So, today, I’m sharing 5 BIG ways that a custom website elevates your biz + brand. *This post was originally sent out to my newsletter subscribers. If you would like to receive more content, like this, from me on a weekly basis, click here to join my email list. With a custom website, you will…. Have a fully branded website that is bespoke A custom website is just that – custom. It’s built just for you and your audience. You’ll no... View Article

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What’s Best for Your Biz: A Premade Theme or a Custom Website?

July 18, 2017

As a website designer, this is a question that pops up in my inbox quite a bit. What’s right for me, a theme or a custom website? Unfortunately, there’s really no one right answer. It completely depends on your how long you’ve been in business, what your goals are and how you want your site to look. But, I’m going to make this much easier on you and walk you through the entire decision-making process. I’ll go over which business owners should use a theme and who a custom site is perfect for. As a bonus, I’ve included a quiz that you can download and take to see which option is, truly, the best fit for your business.   A... View Article

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