Tag Archive: photography

The #1 Way to Make Your Website Stand Out from the Competition

January 17, 2018

I’ve said it a million times but photography is one of the best ways to make your website stand out from the competition. It can make the difference between someone leaving your website immediately or staying to learn more about you. Or even the difference between someone buying from you or going somewhere else for the same product or service. I’m going to share with you how to create a dazzling first impression through photography that leads to a lasting connection with your audience. Then, I’ll give you some more information about how to take unique images yourself and a few of my favorite resources for quality stock imagery.   First Impressions are Important You only have a brief window... View Article

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5 Things that Every Girl Boss Should Have on Their Website

December 20, 2017

Being a girl boss is hard work. It seems like there’s always something new to learn and implement to improve your business. But every single girl boss has one tool, that’s always at your disposal. And, you might be overlooking it. Your website. Your website has the potential to act as an employee for your business – selling your services or offerings automatically. If you carefully curate the experience that your potential clients or customers are seeing, you will get results. Here are 5 things that every single girl boss should have on their website. The good news is that they are all things that you can implement, THIS week! And, I’ve got a bonus for you, at the end... View Article

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How to Create a Streamlined Brand Identity

October 4, 2017

So many people think of branding as just a logo design. But, a brand identity really encompasses so much more than a simple logo. Keeping your brand consistent on all platforms and mediums makes your brand more memorable. A streamlined experience ensures that your audience will get to know and trust you. Here’s an example – You’re getting married and a friend of yours mentions that they know of a great florist that you should reach out too. You’re really excited about the recommendation and all of the praise that your friend has about the company. But, then you go to their website and see that it looks like it’s from the 90s. Their portfolio pictures are really small and... View Article

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7 Surefire Ways to Make Your Website More Effective

June 20, 2017

Believe me, I know that building a website is a lot of hard work.  Once you start designing, it can be tricky to choose what to focus on doing first. Or, maybe, you already have a website but are looking for ways to make it more effective so that it reaches the right people. Today, I’m sharing 7 of my best website design tips with you! I hope that you find these helpful and that you implement them on your own website. Since this post contains so much information, I compiled all of the action steps into a checklist that you can reference at any time! You can download that at the bottom of this article and refer back to over... View Article

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How to Get Results from your Website

May 18, 2017

Today, I’m sharing a few questions that you should ask yourself before creating a new website design. Taking the time to consider these things, will mean that your site is built based upon your goals and that it, ultimately, gets you the results that you want! Which, is something that we can all get behind. Am I right?! These are all questions that I ask my clients during our initial project meeting because it’s so important to establish the strategy behind a website before getting into the nitty-gritty design details. Whether you’re working with a designer or going the DIY route, these are all things that everyone should consider before starting their website design or redesign.     Who is... View Article

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