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How to Create a Successful Design Proposal

December 19, 2016

Before I create a proposal, I always start by getting to know my potential client. I ask them a few specific questions to determine if we will work well together and if I’m the right person for the job. If I’m really excited about the project then I know it will be a great fit! My next step is to send them my media kit with more information about my design process and pricing. This is also a good time to jump on the phone or connect via Skype to ensure that we are both clear on all of the details before I create the proposal. This is the final step in the process before a contract is signed and... View Article

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Creating a Stunning Color Palette

November 16, 2016

COLOR THEORY Going back to the basics of color theory is a great place to start when putting together a color palette. If you’re new to design than I definitely recommend familiarizing yourself with the color wheel. If you start by creating color palettes using the following guidelines than it is likely that you will end up with an appealing color palette. The magic really happens though when you create a custom color palette, which doesn’t follow any predefined color schemes. Doing this gives your brand a completely unique look, that represents your true identity. Monochromatic Uses variations in lightness and saturation of a single color. Analogous Uses a color that is next to each other on the color wheel. Complimentary Uses colors that are... View Article

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