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7 Surefire Ways to Make Your Website More Effective

June 20, 2017

Believe me, I know that building a website is a lot of hard work.  Once you start designing, it can be tricky to choose what to focus on doing first. Or, maybe, you already have a website but are looking for ways to make it more effective so that it reaches the right people. Today, I’m sharing 7 of my best website design tips with you! I hope that you find these helpful and that you implement them on your own website. Since this post contains so much information, I compiled all of the action steps into a checklist that you can reference at any time! You can download that at the bottom of this article and refer back to over... View Article

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How to Spend Less Time on Client Onboarding

June 14, 2017

Client onboarding was one of those things that I found myself spending way too much time on. I was writing emails from scratch, creating invoices in illustrator and going back and forth via email trying to find a time to schedule our initial meeting. If you can relate to this, then its time to develop a process for client onboarding that saves you time and gets your clients excited about working with you. Creating canned email responses, developing a project process and building templates will all require that you spend some time working on them up-front. But, they will also save you so much time in the long run. Implementing automated systems will speed up your client onboarding process and... View Article

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6 Things Your Websites Homepage Needs To Have

June 8, 2017

Designing the perfect homepage is such a challenge if you aren’t sure what to include. Let’s take the mystery out of that, shall we? You only have about 3 seconds to capture a viewer’s attention so your homepage should only include relevant information and shouldn’t be cluttered with excess, unnecessary, info. Let’s take a look at 6 things that every homepage should have to be successful at capturing that attention. What You Do Ask yourself, what is the most important thing about your business that potential clients or customers should know right away? What are the benefits of working with you? What problems do you solve for your clients? Your homepage needs to explain your offering or service in just... View Article

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How to Get Results from your Website

May 18, 2017

Today, I’m sharing a few questions that you should ask yourself before creating a new website design. Taking the time to consider these things, will mean that your site is built based upon your goals and that it, ultimately, gets you the results that you want! Which, is something that we can all get behind. Am I right?! These are all questions that I ask my clients during our initial project meeting because it’s so important to establish the strategy behind a website before getting into the nitty-gritty design details. Whether you’re working with a designer or going the DIY route, these are all things that everyone should consider before starting their website design or redesign.     Who is... View Article

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Simple Steps to Improve your Instagram Game

May 4, 2017

Instagram seems to be the social app that every creative business is hanging out on. And, for good reason! As a visual platform, it’s a great way for designers and other creatives to show their work while also getting to know their community better. Whether you’re just beginning on Instagram, or you’re a more experienced user, you can always improve your process and learn new things that can make a big difference. I’ve been improving my Instagram game just by following a few simple steps that, I’m sharing with you today. I hope you’ll find these tips helpful and I look forward to seeing how you’ll apply them to your own account! Consider Image Size and Shape If you’re creating images outside... View Article

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Adobe Illustrator Tips & Tricks + A free PDF of my favorite shortcuts!

April 18, 2017

Adobe Illustrator is my go-to program for creating vector graphics. I’ve been working with this program for about 7 years now and am still constantly learning new things. The possibilities are pretty endless! It’s such a powerful design tool and I don’t know where I would be without it. Today, I’m going to be sharing some Illustrator tips and a few of my favorite shortcuts that were all pretty life changing when I first learned about them. As a bonus, I included a PDF of my favorite shortcuts that you can download and keep handy whenever you are working in Illustrator. This list includes 35 shortcuts that will save you a ton of time, especially, if you are new to... View Article

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10 Amazing WordPress Plugins to Immediately Improve Your Website

March 30, 2017

If you use the WordPress platform for your website, then you probably know how powerful plugins can be. You can find a plugin for just about anything! However, it is important to install quality plugins that will help improve the functionality of your site and won’t cause any compatibility issues. Here are a few WordPress plugins that I use, on just about every site that I design. They are all reliable, easy to use, and will instantly improve the quality of your website. W3 Total Cache Every site needs some kind of caching solution to ensure that it loads quickly. If your hosting company doesn’t already provide this service, then give W3 Total Cache a try. The plugin is very... View Article

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5 Things I Did Before I Quit My Day Job

March 13, 2017

Starting your own business is a lot of work. If it’s something you’re really passionate about though, then its definitely worth it! I went from working for myself to a full-time design job, and back to freelancing, all within a 5 year time period. For me, nothing beat being my own boss and having the flexibility to work the hours that I choose. I finally took the leap into full-time entrepreneurship and I’m not turning back this time around. If you’re interested in working for yourself then keep reading to discover the 5 things that I did before quitting my day job. I Did the Math The first thing I did before transitioning from side hustle to full-time entrepreneur was to... View Article

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I Quit My Day Job: My First Week of Freelancing

March 2, 2017

I know I’ve been very quiet on the blog recently but I’ve been working really hard behind the scenes. I’m excited to announce that I quit my day job and I’m going to be working on Jules Design full time! Yay! I’m so excited that this is finally happening after all of my hard work and dedication to making this dream a reality. I still have a long way to go but its so liberating to take that first step into entrepreneurship. I should probably mention that this actually isn’t my first time taking the leap into full-time freelancing. A couple of years ago, in 2011, I started Jules Design and worked on my business full time until 2014. I... View Article

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How to Create a Successful Design Proposal

December 19, 2016

Before I create a proposal, I always start by getting to know my potential client. I ask them a few specific questions to determine if we will work well together and if I’m the right person for the job. If I’m really excited about the project then I know it will be a great fit! My next step is to send them my media kit with more information about my design process and pricing. This is also a good time to jump on the phone or connect via Skype to ensure that we are both clear on all of the details before I create the proposal. This is the final step in the process before a contract is signed and... View Article

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